ThinkThroughTools, LLC designs Flight Request Earning and Stimulating Systems & Outreach courses and credentialing for Critical Medical Aviation providers.
Now in our 20th year of operation, our Flight Request Stimulator Learning Management System, OutreachU courses and our mentoring services are Continuous Impact Learning platforms to inform clients how to earn and stimulate flight requests with integrity, competency and innovation.
We know that if flight requests are not being earned and stimulated utilizing Outreach and all personnel operating on our proven methods – then – the base or the program will fail. Our services – when applied correctly and relentlessly prevent these failures.
Our efforts are propelled by compelling our clients to devote the utmost focus on setting up customers for success while safely and proficiently caring for the patients with whom they are entrusted.
The Book of Outreach for Healthcare; How to Understand & Astonish the Right Customers Consistently
This new book is for all those in healthcare engaged in Outreach that desire to Out-Outreach their competitors.
Based on the original book that focused on the unique applications for Critical Medical Aviation – this resource opens the Outreach aperture to enable all those in healthcare aspiring to be Best in Class at Outreach to become systematized and innovative.
Coming soon at Amazon.com
The Book of Outreach; How to Astonish Customers & Earn Flight Requests
This version is highly specialized for Critical Medical Aviation. Only available by request. It will not be available at Amazon.com
DRILL DOWN ON THIS COLUMN TO DISCOVER 41 WAYS TO HELP YOU TO EARN & STIMULATE MORE FLIGHT REQUESTS THROUGH OUTREACH
As part of our OutreachU certification course – learn how to use our proprietary Outreach Matrix to categorize and prioritize customers so that you are most effectively applying your Outreach resources for the most positive and durable impact.
Enroll in our OutreachU courses to Understand & Astonish the Right Customers Consistently. Created by Clinicians & Technicians for Clinicians and Technicians – you’ll learn the business development basics and methods required to be sure your organization thrives because it’s a culture that maintains a relentless focus on each unique category of customer.
LEARNING MANAGEMENT SYSTEM & MONTHLY FLIGHT REQUEST EARNING & STIMULATING SERVICE
Scheduling NOW! Be in touch…
rich.obertots@thinkthroughtools.com or call
330.623.5910 to reserve first access to powerful content to earn and stimulate flight requests.
simul victoria ™
There are Ten Essential Elements that serve as the structure for your Flight Request Stimulator System. When we begin with a client – the first action we take is to conduct a “Primary Assessment” of your current system – just as we would conduct a primary assessment of a patient.
THEN; We generate a brief that identifies first – what is in place and operating effectively. This – then – is amplified. We help you to leverage your strengths!
THEN: We begin the process to identify weak or non-existing elements and set forth a plan – based on criticality – to fortify or put in place.
In time we assure that all ten elements are operationalized to enable you to OWN YOUR SKIES!
Are you using the Continuous Impact Learning platform to vastly improve how you educate your customers? Are you engaged with them BEFORE – DURING & AFTER every Outreach event – large and small? Do you use the 7 Stage Sequence:
- DISCOVER
- SYNCHRONIZE
- ACTIVATE
- ATTENUATE
- POTENTIATE
- CONNECT
- APPLY / INNOVATE
We all know workshops don’t really work – so be in touch to learn how Continuous Impact Learning does so that your customers are more effective at what you are teaching them.
How Fast is Yours? Learn how to be faster than your rivals at directing your focus, energy and right actions toward customers in our Flight Request Stimulator learning management system.
We solve this problem!
Are you leveraging the power of Relentless Authentic Recognition? Do you have a RAR System in place? Learn how in the Flight Request Stimulator learning management system.
Are you truly innovating? Are you propelling change to lead in your market space? Do you have an Innovation Drummer Scorecard in action – daily? Learn how to systematize innovation in our Flight Request Stimulator learning management system.
Do you know the four most important performance metrics that matter to your customers? Learn how to use these to earn and stimulate more flight requests and astonish your customers in our Flight Request Stimulator learning management system.
Are you the HYP leader in your market space? If not learn how to be in the Flight Request Stimulator learning management system.
Are you making sure your staff understand – that as they engage with customers – it’s not about the pitch – it’s all about the catch! Are they sincerely discovering what has meaning and matters most for customers – instead of pitching to them about all the amazing things you can do? Know thy customer – deeply and document this – to develop your customized – individualized Outreach plans.
Success now requires that you be proficient in the enterprise discipline! Being competent at Safety/AMRM – Communications / Dispatch and Clinical / Medical will not differentiate you! You must excel in Customer Focus – Outreach (Human and Digital) – Processes / Outcomes – Execution. We will enable you to amplify and systematize your enterprise discipline.
Always remember – above all – customers crave certainty. Are you the most certain/reliable of all those in your market space? We can show you how to be – and how to communicate this to customers.
Is your Outreach flight path perfectly aligned on your TRUSTimeter? Are your partners and customers sure that you will sustain your commitment – bring to them tools and will you be able to be trusted? Our Flight Request Stimulator on-line learning will show you how to do this.
You are not allowing any of your staff to be Energy Vampires – right? Are you sure that none of your staff – despite their technical skills – are making things toxic or negative – within or as they interact with customers? Are you allowing individuals – whose behaviors exhibit that it is impossible for them to put customer’s intrinsic drivers first – to remain? We can help you with this.
There are 6 essential stages in the sequence of earning and stimulating flight requests. Are you highly proficient in all six? Our Flight Request Stimulator on-line learning can help you to be sure you are.
Do you have a consistent message and protocol to deal with customer complaints and conflicts – that 100% of your staff understand and can apply? We do – and it’s taught in our Flight Request Stimulator online learning.
Are you the fastest in your market space at achieving high-yield outcomes for your customers and your program? We can show you how to increase your velocity to high-yield outcomes using the Flight Request Stimulator online learning system.
It’s the age of analytics. Are you “Best in Class” at understanding your market space dynamics? Using ThinkThroughANALYTICS we can help.
How much attention do you pay to audio during your educational presentations? Do you know how important it is and how to increase attention and emotional responses when you teach? Learn more about how to “Fly the Astonishing EARlines” during our Flight Request Stimulator online training.
Do any of your staff exhibit CTA (Chronic Toxic Attitude? Do we ever have a cure for that!
Do you have a way to measure the four most important attributes that your TEAM must have in play to be cohesive – energized and outperforming your rivals? Our “No-Nonsense Team Building” course can help.
Be honest – do you have a system and a protocol that keeps you aware of your customer’s reality and your focus on it? If not – we have the system and protocol to help keep this in check!
Leadership – is so vital. Are you providing all staff with a method to rate and evaluate your leaders?Do they have a way to measure and report on the attributes and behaviors of those overseeing them? Our LEADimeter is a platform to help you truly gain insights about your those responsible and accountable to lead your Critical Medical Aviation program.
OPPORTUNITIES – How are you screening for these? Do you know the 5 Most Important Factors crucial in screening for opportunities and are you applying these consistently? Do you have a tool to score comparative opportunities? Our 5N Opportunity Screen platform can help.
If you truly desire to know how to safely generate medically necessary and appropriate flight requests – PLUG IN – We have the energy and the know-how.
UNITED WE FLY; DIVIDED WE STALL. Crew cohesion is more important than ever for safety and to astonish customers. Our Flight Request Stimulator online learning will help you to increase your unity.
What is among the most important kind of employee you should have out in the field? The SSPI (System Safety and Performance Integrator) role can vastly increase how you are earning and stimulating flight requests. We can provide guidance to develop and train your SSPIs.
Do all of your employees have CLOSC (Clear Line of Sense to Consequences)? Positive and Negative. If they do not – we can help you clarify using our EXPECTool method. And – when you especially focus on utilizing all of the senses to clarify consequences – the messages are much more vivid and reality-based. Key to it all – appropriate positive consequences – customized for each employee using Vroom’s; Valance – Instrumentality – Expectancy theory.
Digital Outreach – how intensive is yours? Do you have all 5 elements active with your podcasts, blogs, video-streaming? In an age where the iPhone is often the primary source for information gathering and consumption – you must have a well-developed and multi-channel Digital Outreach / Content Marketing initiative. We can provide DOaaS (Digital Outreach as a Service.)
Are rumors contaminating your market space intelligence? Are you sometimes taking action on flawed information about what rivals are doing? If so – having a defined and consistent intelligence management process will help. Our ADAII method has been developed using models of the world’s most advanced intelligence organizations. We can help you better manage so that you are not wasting valuable time and resources.
How much of your effrots are geared toward creating SB2E (Sustainable Barrier to Entry)? Competition is getting more and more intense. Our “Mastering Competition Bootcamp” can help you to attain SB2E.
Your PCDs (Performance Centric Differentiators) are crucial. Every minute of every shift you have opportunities to astonish, satisfy or un-astonish. Our PCD Matrix can help you measure and manage how you are differentiating through your performance.
We all know that the surest way to earn and stimulate flight requests is by setting up customers for success. When we do this we begin to build CMAARs (a Critical Mass of Authentic Appropriate Relationships.) We believe there is much more to this than simply “Relationships.” Out Flight Request Stimulator online learning informs on why CMAARs are deeper, richer and much more lasting than traditional relationships.
Partnering is essential for success. Over the years we have helped many clients as they seek to manage many partnering encounters to keep aligned. Because there is so much at stake – we created our EBP (EFFECTIVE BUSINESS PARTNERING) course that helps flight programs to truly achieve Win/Win partnerships with Operators, Vendors and other stakeholders.
Are you an EOO (Elliptical Orbital Organization)? Is the customer at the center of your orbit at all times? Are you sure that individuals at every level of your flight program are taking turns to engage closely and from afar with your customers? Then – intersecting with each other to communicate – collaborate and solve problems for customers. Our Flight Request Stimulator online learning will inform your staff about the essentials to be an EOO – to get your customer centricity central to every act, word and deed.
Andy Grove – while CEO at Intel expressed that his method to make decisions was based on asking about input, “Is this signal or noise?” We incorporated this cue from Andy and created our SIGNALMETER as a metaphor to monitor input. This is used to help our client as we work with them on planning, strategy and tactics to eliminate noise and achieve signal clarity in their communications and outreach.
IT’S ALL ABOUT EXECUTION! How often do the best thought-through plans fail? Why? We all realize that EXECUTION is a skill-set and system unto itself. Do you have an execution process that all staff know and use? If not – we have a 5-Step execution process called the EXPECTool that your staff can use to be consistent and certain as you go about the execution of your plans to earn and stimulate flight requests.
The number one mistake we find flight programs making is that during Outreach – they talk too much, boast too much, brag too much and overwhelm individuals with information. Often times – information that has no meaning or worth to them. In our Flight Request Stimulator online learning we inform about AIL (Authentic Immersed Listening.) It just may be the single most important skill required for your flight program to earn and stimulate more flight requests.
Being highly effective at earning and stimulating flight requests is not rocket science … it is SPROCKET SCIENCE! It’s all about synchronization. There are many moving gears that must operate in-synch when earning and stimulating flight requests – we can help you better coordinate your Outreach (Human and Digital) and empower you to be infinitely more in-synch with customers than are your rivals.
How many of your staff are professionally trained and certified as Outreach Practitioners? We certify clinicians, we certify Communication Specialists, we license pilots, our maintenance professionals attain certifications and credentials – therefore – does it only make sense to professionally educate and certify those that we entrust with customer engagement to earn and stimulate flight requests? We have created OutreachU the only course of its kind designed by professionals in critical medical aviation for professionals in critical medical aviation.
If you are serious about how your staff engages with customers and community – then OutreachU will provide state of the art skill sets.
Have you designated individuals that are leaders at customer focus? Sure – it’s part of every individual’s job to maintain high customer focus – however – when your program designates individuals to be a “CUSTOMER FOCUS CAPTAIN” with clarified expectations and duties – then you’ll find substantially higher concentration on keeping your customers at the center of all actions and decisions. We can help you implement a system that includes a rotation of Customer Focus Captains.
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Bird Strike Digest
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Be sure not to miss this month’s feature story: “Flying Squirrels and NVGs; How to Spot Those Nocturnal Pests Before They Put Your Rotors to Rest.”
** this is a stuffed specimen that held on to a tail rotor for 43 nautical miles before being ejected and shattering an EMS squad windshield at an LZ
